The $3,000 Email

That's when it hit me: every independent host should be doing this.

The Unfair Game

Here's the problem: I'm a Microsoft developer. I can build email systems, automate workflows, and track conversions. But my neighbor who runs a beautiful cabin in the mountains? She's paying 18% to Airbnb on every booking because she doesn't have the time or technical skills to build her own system.

Meanwhile, the big property management companies with 50+ units have entire teams and six-figure marketing budgets. They own their guest lists, run sophisticated email campaigns, and barely touch OTAs anymore.

Why Existing Tools Don't Work

I tried everything:

• Property management systems? Built for operations, not marketing.
• Mailchimp? Great for newsletters, useless for vacation rentals.
• DIY solutions? Spent weeks cobbling together Zapier workflows that broke constantly.

None of them understood the core problem: you need to capture the guest email at the exact moment they need something from you (like the WiFi password), not ask them to "sign up for your newsletter."

Building GuestLoop

So I built it myself. First for my two properties, then for a few host friends who had the same problem.

GuestLoop does one thing really well: it turns every guest interaction into an opportunity to build a direct relationship. Digital guidebook? Email required. Check-in instructions? Email required. Want to refer a friend? Here's your tracking link.

Simple. Effective. Built by a host who lives this problem every day.

Building tools for hosts who care

The Mission

I believe independent hosts create better guest experiences than corporate property managers. We care more. We're more responsive. We put love into our spaces.

But we're losing because we don't own our guest relationships.

GuestLoop levels the playing field. It gives you the same tools the big players use—email capture, automated campaigns, referral tracking, analytics—without requiring a marketing team or a computer science degree.