Upsells System: Sell Add-Ons to Your Guests

Tier: 🌱 Growth Plan ($29/mo) and above
Time to read: 8 minutes

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What Are Upsells?

Upsells are add-on products and services you can sell to guests through your guidebook. GuestLoop handles the storefront, checkout, and payment processing—you focus on delivering great experiences.

Popular upsells include:

• Early check-in / late check-out
• Airport transfers
• Grocery pre-stocking
• Local experiences & tours
• Equipment rentals (bikes, kayaks, etc.)
• Pet fees
• Welcome packages

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Key Benefits

Benefit	Description
Keep 95% of revenue	Only 5% platform fee (vs 15-20% on tour platforms)
Seamless checkout	Built into your guidebook—no external links
Automatic notifications	Get notified when guests purchase
Full control	Set your prices, inventory, and availability
Guest attribution	Know which guests purchased what

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Setting Up Stripe Connect

Before you can sell upsells, you need to connect your Stripe account:

Step 1: Go to Settings

Navigate to Dashboard → Settings → Stripe Connect

Step 2: Connect Your Account

1. Click "Connect with Stripe"
2. Sign in to your Stripe account (or create one)
3. Complete the onboarding flow
4. Return to GuestLoop

Step 3: Verify Connection

Once connected, you'll see:

• ✅ "Stripe Connected" status
• Your Stripe account ID
• Payout settings

Note: Stripe requires identity verification for payouts. This may take 1-2 business days.

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Creating Your First Upsell

Step 1: Navigate to Upsells

Go to Dashboard → Properties → [Your Property] → Upsells

Step 2: Click "Add Product"

Step 3: Fill in Product Details

Field	Description	Example
Name	Product title	"Early Check-in (2pm)"
Description	What's included	"Arrive at 2pm instead of 4pm. Subject to availability."
Price	Amount in your currency	$50.00
Category	Product type	Check-in/out, Experience, Service
Image	Product photo	Upload or URL
Availability	When bookable	Always, or specific dates
Inventory	Stock limit (optional)	Leave blank for unlimited

Step 4: Save and Activate

Click "Save Product" then toggle "Active" to make it visible in your guidebook.

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Managing Upsells

Viewing All Products

The Upsells page shows all your products with:

• Active/inactive status
• Price
• Total sales
• Quick edit actions

Editing Products

1. Click the product row
2. Make changes in the modal
3. Click "Save Changes"

Deactivating Products

Toggle the "Active" switch to hide a product without deleting it.

Deleting Products

Click the ⋮ menu → "Delete" to permanently remove.

Warning: Deleting a product removes all sales history. Consider deactivating instead.

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How Guests Purchase

Guest Flow

1. Guest opens your guidebook
2. Scrolls to "Enhance Your Stay" section (or clicks the tab)
3. Browses available products
4. Clicks "Add to Cart"
5. Completes checkout with card payment
6. Receives confirmation email

Payment Processing

• Payments are processed through Stripe
• Funds are deposited to your connected account
• Standard Stripe payout schedule applies (2-7 days)

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Upsell Approvals

Some upsells require your approval before the guest can use them (e.g., early check-in requests).

Setting Up Approval Workflow

1. When creating an upsell, enable "Requires Approval"
2. Guests who purchase will see "Pending Approval" status
3. You'll receive a notification

Approving/Rejecting Requests

Navigate to Dashboard → Approvals or Dashboard → Properties → [Property] → Upsells → Approvals

For each pending request:

• Click ✅ Approve to confirm
• Click ❌ Reject to decline (you should issue a refund)

Guest Notifications

• Approved: Guest receives email with confirmation details
• Rejected: Guest receives email explaining the rejection

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Best Practices

Pricing Strategy

Strategy	Recommendation
Early/Late Check-in	$25-75 depending on market
Airport Transfer	Cost + 20-30% margin
Grocery Stocking	$50 service fee + grocery cost
Local Experiences	Partner with local guides for commission

Product Photography

• Use high-quality images (minimum 800x600)
• Show the actual experience/product
• Include people when appropriate
• Consistent style across products

Descriptions That Sell

Do:

• Lead with the benefit
• Be specific about what's included
• Mention any restrictions
• Use bullet points for multiple items

Don't:

• Write walls of text
• Use ALL CAPS
• Hide important details
• Overpromise

Inventory Management

• For limited availability items, set realistic inventory
• Update inventory after manual bookings
• Consider seasonal availability

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Tracking Performance

Sales Dashboard

View your upsell performance at Dashboard → Properties → [Property] → Upsells

Key metrics:

• Total Revenue: All-time upsell revenue
• This Month: Current month's sales
• Conversion Rate: Purchases ÷ Guidebook views
• Top Products: Best sellers by revenue

Revenue Attribution

See which bookings generated upsell revenue:

1. Go to Dashboard → Bookings
2. Look for the $ icon next to bookings with upsell purchases
3. Click to see purchase details

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Refunds

Issuing Refunds

Refunds are processed through Stripe:

1. Go to your Stripe Dashboard
2. Find the charge
3. Click "Refund"
4. Enter amount and reason

Note: GuestLoop's 5% platform fee is non-refundable.

Refund Policy

We recommend including a clear refund policy in your product descriptions:

"Full refund if cancelled 48+ hours before check-in. 50% refund within 48 hours. No refund for no-shows."

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FAQ

Can I sell experiences from partners?

Yes! List partner experiences and keep a commission. Just be clear about who's providing the service.

Is there a limit to how many products I can create?

No limit on the number of products you can create.

Can I set different prices for different properties?

Yes, each property has its own upsell catalog with independent pricing.

What happens if a guest purchases after checkout?

They'll still receive confirmation. Consider how you'll fulfill late purchases.

Can I offer discounts or promo codes?

Not currently, but it's on our roadmap.

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Related Guides

• Stripe Connect Setup
• Upsell Approvals Workflow
• Revenue Analytics